Stop Writing SOPs No One Reads

Stop Writing SOPs No One Reads

Dori Etter
Published on: 07/08/2026

Your team ignores your procedures because work has to move. Here's why documentation can't change behavior, and what actually does.

PodcastAlignment
Why Work Keeps Falling Through the Cracks (and Why It's Not Your People)

Why Work Keeps Falling Through the Cracks (and Why It's Not Your People)

Dori Etter
Published on: 22/07/2026

Work stalls in your business even when everyone does their job. Here's where the cracks actually are, and the five questions that close them.

PodcastAlignment
The Love/Great Trap: Why You Can't Delegate the Work You're Best At

The Love/Great Trap: Why You Can't Delegate the Work You're Best At

Dori Etter
Published on: 15/07/2026

You delegated everything you hate and you're still the bottleneck. Here's why the work you love is your company's ceiling, and what to do about it.

PodcastFounder Identity
Why Founders Stay Bottlenecks Even After They Know the Problem

Why Founders Stay Bottlenecks Even After They Know the Problem

Dori Etter
Published on: 02/07/2026

Dori Etter introduces the Founder Alignment Arc, the five stages every founder moves through, and shows you exactly where you're stuck and what to do next.

PodcastAlignment